Development

Logo and brand identity

No headaches left

A mark, colors, fonts, icons, templates and an animated logo — for a company or an entrepreneur. All in one style, so people recognize you on the site, in social media and in the bot.

Development

What you get

  • A logo in several optionsI show several directions for the mark; you pick one and I polish it.
  • Colors and fontsA palette and fonts that read on the site, in the bot and in print, in light and dark themes.
  • An icon for the site and the botThe mark in the sizes needed for a browser tab, a bot avatar and social media.
  • Social media templatesReady layouts for posts and covers, so the page looks like one piece.
  • An animated logoA short animation of the mark for the site, the bot and stories.
  • Usage rulesA short guide: which version of the mark goes where, which colors and spacing.
Before / Now / For you

What people come with — and leave with

Before

The logo was drawn in a hurry and looks different on the site and in social media.

Now

One set: mark, colors, fonts and templates — everything looks like a single brand.

For you

People recognize you at first sight.

Before

You're launching a business and there's no brand identity yet.

Now

I make the mark and style for the launch, with an icon for the site and the bot.

For you

The start looks put together at once.

Before

You have a logo, but it's static and you want it livelier.

Now

I bring the mark to life: a short animation for the site, the bot and stories.

For you

The mark gets remembered instead of scrolled past.

Systems from the catalog

Logo and brand identity

Typical systems in this area. A “from” price is for a standard scope; the exact price comes after we talk, in the contract.

Development

How the work goes

  1. 01

    Introduction

    You tell me about the business: who you sell to, what you like and dislike in other logos.

  2. 02

    Options

    I make several directions for the mark and show them.

  3. 03

    Choice and polish

    You choose one direction; I refine the shape, proportions and legibility.

  4. 04

    The set

    I assemble colors, fonts, icons and templates into one style.

  5. 05

    Handover

    I hand over the files and short usage rules; the animation too, if you need it.

Logo and brand identity

Questions and answers

What does a brand identity include?

A mark, colors, fonts, icons, social media templates and usage rules. You can take just a part — for example, one mark.

How many options will you show?

Several directions for the mark to choose from. The chosen one I polish all the way.

How much does it cost?

I name the price before we start: it depends on the scope — only a mark, or the whole set with a style and animation.

Will the style work for the site and the bot?

Yes: I make an icon and versions for light and dark themes, so the mark reads everywhere.

Can you animate a logo I already have?

Yes: send me the file, I'll look and tell you what is possible.

What if I don't like the result?

If it turns out I can't make what you need, I'll say so before you pay. Fixes within what we agreed are free.

Other services

Tell me your task

The FROST manager will listen, sketch a solution and give a price and timeline estimate. You only pay after you've agreed to the price and terms.

Discuss your task
If it turns out I can't do it, I'll say so right away, before you pay: I won't take it on and drag it out.